While the Hunter 350 hit 500,000 units sold, Royal Enfield recorded a 20% increase in January sales driven robust development in both home and foreign markets. Hunter 350 records 500,000 units; Royal Enfield cites a 20% rise in January sales.
Following a 20% increase from 76,187 units in January 2024, Royal Enfield stated in January 2025 total sales of 91,132 motorcycles. The company’s domestic sales reached 81,052 units, up 15% from 70,556 units, while exports grew 79% to 10,080 units vs 5,631 units in the same time last year.
The Hunter 350 model of the company passed 500,000 sales since its August 2022 introduction. Royal Enfield CEO B. Govindarajan, who also reiterated the company’s focus on maintaining sales momentum while upholding its basic motorcycling philosophy, highlighted the success of the Hunter 350.
In January Royal Enfield launched the Scram 440, an ADV crossover motorbike featuring a six-speed gearbox and a 443cc long-stroke engine. Aiming for both off-road enthusiasts and urban commuters, the car boasts switchable ABS, LED lighting, and alloy wheels with tubeless tyres.
With 818,209 units year-to-date for fiscal year 2024-25, the company displays a 7% rise over 761,246 units in the preceding fiscal year. From 700,829 units, domestic year-to-date sales increased 5% to 733,908; exports grew 40% to 84,301 units from 60 417 units.
Royal Enfield, a part of Eicher Motors Ltd., has stayed in the mid-size motorcycle market (250cc–750cc) since its foundation in 1901. The company’s development in both home and international markets indicates rising demand for premium motorcycles in rural and urban sectors.
The Hunter 350’s performance specifically underscores Royal Enfield’s expanding presence in Tier-2 and Tier-3 Indian cities as well as outside markets. The model supports the brand’s goal of drawing younger riders and helps it preserve its legacy in the motorcycling industry.